Homepage
Introduction
Rules of Generating book ID
Basic Statistics
1
Philosophy & Psychology
1.1
Thinking Fast and Slow
1.1.1
Part 1: Two systems
1.1.2
Part 2: Heuristics and biases
1.1.3
Part 3: Overconfidence
1.1.4
Part 4: Choices
1.2
What intelligence tests miss
1.3
The Optimism Bias [Tali Sharot]
1.3.1
Illusions of the Human Brain
1.3.2
The Evolution of Prospection
1.3.3
When Private Optimism Meets Public Despair
1.3.4
The Unexpected Ingredient for Well-being
1.3.5
When things go wrong: depression, interpretation, and genes
1.3.6
The Value of Anticipation and the Cost of Dread
1.3.7
Why do things seem better after we choose them?
1.3.8
How emotion changes our past?
1.3.9
How the Brain Turns Lead into Gold?
1.3.10
A dark side to optimism?
1.3.11
From prediction to perception to action
1.4
Art of Thinking Clearly
1.5
Bad Arguments — Logical Fallacies
1.6
Predictable Irrational
1.6.1
The fallacy of supply and demand
1.6.2
The cost of free
1.6.3
Procrastination and Self-control
1.6.4
The Price of Proprietorship
1.6.5
Magic Price
1.6.6
Good or Evil
1.6.7
Free Lunch: an behavior economics explanation
1.6.8
Summary
1.7
The paradox of choice [选择的悖论, Barry Schwartz]
1.7.1
自由的重担
1.7.2
是什么在操控你的行为
1.7.3
行为经济学背后的心理奥秘
1.8
Fooled by Randomness
1.9
Black Swan
1.9.1
Prologue
1.9.2
The apprenticeship of an empirical skeptic
1.9.3
Extremistan and Mediocristan
1.9.4
How not to be a sucker
1.9.5
Negative empiricism
1.9.6
The narrative fallacy
1.9.7
Living in the antechamber of hope
1.9.8
The problem of silent evidence
1.9.9
The ludic fallacy: the uncertainty of the nerd
1.9.10
The scandal of prediction
1.9.11
How to look for bird poop
1.9.12
Epistemocracy, a dream
1.9.13
What do you do if you can’t predict?
1.9.14
From mediocristan to extremistan and back
1.9.15
The bell curve
1.9.16
The aesthetics of randomness
1.9.17
Bell curves in the wrong places
1.9.18
The uncertainty of the phony
1.9.19
How to get even with the black swan
1.10
Antifragile
1.11
Superforecasting
1.12
Risk Savvy
1.13
How Women Decide
1.14
The Smarter Screen
1.14.1
Introduction to the mental screen
1.14.2
Function Follows Form
1.14.3
Display Biases
1.14.4
New Mirror
1.14.5
Desirable difficulty
1.14.6
Digital tailoring
1.14.7
Choice opportunity
1.14.8
Thinking apps
1.15
Mind Wide Open
1.16
The Human Advantage
1.17
Spark
1.17.1
A case study
1.17.2
Learning: grow your brain cells
1.18
The art of loving [Erich Fromm]
1.18.1
Is love an art?
1.18.2
The theory of love
1.19
Escape from Freedom
1.19.1
现代人的两种自由观念
1.20
The sane society (健全社会)
1.21
Maxims
1.22
On the Old Age
1.23
On the Friendship
1.24
On the Immortality of the Soul
1.25
Tolerence
1.25.1
The Tyranny of Ignorance
1.25.2
The Greeks [希腊人]
1.26
The Theory of Moral Sentiments
1.27
Personality
1.27.1
What is Personality?
1.28
Intimate Relationship
1.28.1
The Building Blocks of Relationships
1.29
The Road Less Travelled [M Scott Peck]
1.30
People of the lie
1.30.1
Introduction: Handle with care
1.30.2
The man who made a pact with the devil
1.30.3
Toward A Psychology of Evil
1.30.4
The case of Bobby and his parents
1.30.5
The encounter with evil in everyday life
1.30.6
Charlene: a teaching case
1.30.7
Of possession and exorcism
1.30.8
Mylai: an examination of group evil
1.30.9
The danger and the hope
1.31
Inner Work
1.32
耶鲁大学公开课——死亡
1.33
What Life Could Mean to You
1.33.1
生活的意义
1.34
20世纪最伟大的心理学实验
1.35
不正常人类研究所
1.36
Psychobabble [Stephen Briers]
1.36.1
What’s so wrong with popular psychology?
1.36.2
Myth 5: No one can make you feel anything
1.36.3
Myth 6: Think positive ans be a winner!
1.37
南怀瑾谈心兵难防
1.38
欲望心理学
1.38.1
涂鸦、发表言论、恶霸行为的目的——渴望重视的心理
1.38.2
自我空间心理
1.39
直面内心的恐惧
1.39.1
序言
1.39.2
害怕把自己交出去——分裂人格（split personality）
1.39.3
害怕做自己——忧郁人格
1.39.4
害怕改变——强迫人格(obsessive-compulsive personality disorder)
1.39.5
歇斯底里（hysteria）人格
1.40
It Wasn’t Your Fault
1.41
Mistakes Were Made But Not by Me
1.42
The Disease To Please
1.43
The Courage to Be Disliked
1.44
Our Inner Conflicts
1.45
The Neurotic Personality of Our Time
1.46
Your Survival Instinct Is Killing You
1.47
The Crowd
1.48
The True Believer: Thoughts On The Nature Of Mass Movements
1.49
Status Anxiety
1.49.1
焦虑的起因
1.49.2
解决方法
1.50
生活中的道德怪圈
1.50.1
引言
1.51
电车难题
1.52
Being Mortal
1.53
Top Dog
1.54
心理操纵术
1.54.1
赢家不会告诉你的
1.54.2
苹果的滋味
1.55
希望感和绝望感
1.56
脆弱
1.57
各种效应
1.58
人生即修行
1.59
治心经
1.60
心理学文章
1.60.1
What makes things cool?
1.61
A guide to the good life
1.61.1
Introduction
1.61.2
Anger
2
Religion
2.1
The Tibetan Book of Living and Dying [西藏生死书，Sogal Rinpoche]
2.1.1
Living
2.2
Gravity and Grace [重负与神恩, Simone Weil]
2.3
Christianity and World Religions
2.4
The Case for Faith
2.5
If you want to walk on water, you’ve got to get out of the boat
3
Parenting
3.1
Expecting Better
4
Society and Culture
4.1
动物精神
4.2
The 100-Year Life: Living and working in an age of longevity
4.3
Empire and Communications
4.4
Amusing ourselves to death
4.5
Discipline and Punish
4.6
Class
4.7
贫穷的本质
4.8
Supper Better
4.9
The Clash of Civilizations
4.10
Chrysanthemum and Sword
4.11
Connectography
4.12
Much Depends on Dinner
4.12.1
Introduction
4.12.2
Corn
4.12.3
Salt
4.12.4
Ice-cream
4.12.5
Sugar (from an article)
4.13
咖啡馆里的欧洲文化
4.14
知道点：世界文化 (World Culture)
4.14.1
古文明的脉络
4.15
Out of Control [失控, Kevin Kelly]
4.16
The Rational Optimist [理性乐观派]
4.17
The Inevitable
4.17.1
Becoming
4.17.2
Cognifying
4.17.3
Flowing
4.17.4
Screening
4.17.5
Accessing
4.17.6
Sharing
4.17.7
Filtering
4.17.8
Remixing
4.17.9
Interacting
4.17.10
Tracking
4.17.11
Questioning
4.17.12
Beginning
4.18
美国大城市的死于生
4.19
The Glass Cage
5
Self-development
5.1
Learn how to learn
5.1.1
How to read a book?
5.1.2
Make friend with time
5.1.3
思维方法
5.1.4
拆掉思维里的墙
5.1.5
怎样成为高段位的学习者？
5.1.6
How to Solve It?
5.1.7
Learning How to Learn [MOOC]
5.1.8
How we learn? (如何学习)
5.1.9
暗时间
5.1.10
如何高效学习
5.1.11
阅读学习方法
5.1.12
好好学习
5.1.13
跃迁
5.2
Obsessive Love
5.3
思考的技术
5.4
系统化管理人脉
5.5
How Will You Measure Your Life?
5.6
Seeing the Forest for the Trees
5.7
Asking the right questions
5.7.1
The benefits of asking the right questions
5.7.2
What are the issue and conclusion?
5.7.3
Reasons
5.7.4
What words of phrases are ambiguous?
5.7.5
What are the value and descriptive assumptions?
5.7.6
Are there any fallacies in the reasoning?
5.7.7
How good is the evidence?
5.7.8
Are there rival cause?
5.7.9
Are the statistics deceptive?
5.7.10
What significant information is omitted?
5.7.11
What reasonable conclusions are possible?
5.7.12
Practice and Review
5.8
Question Power
5.9
Innovation
5.9.1
The Ten Faces of Innovation
5.10
Emotion Management
5.10.1
How To Keep People From Pushing Your Buttons
5.10.2
Feeling Good: The New Mood Therapy
5.10.3
Emotional First Aid
5.10.4
The Emotional Life of Your Brain
5.11
Negotiation
5.11.1
谈判思考的技术
5.11.2
Getting More
6
Statistics & Data Science
6.1
An Introduction to Statistical Learning
6.2
ASA on p-value
6.3
A company’s 5 levels of analytical maturity
6.4
Practical text analytics
6.5
Data science team
6.6
Hadoop v.s. Spark
6.7
Data Quality
7
Business & Economics
7.1
The Wealth of Nations [Adam Smith]
7.2
Principles of Economics [Alfred Marshall]
7.2.1
Introduction
7.2.2
The substance of economics
7.3
Fishing for Phools
7.4
Shareology
7.5
Known
7.6
The Attention Merchants
7.7
The Essential Drucker
7.8
Blockbuster
7.9
Luxury Marketing
7.10
Moments of Truth
7.11
Why We Buy: The Science of Shopping (顾客为什么购买)
7.12
Seducing the Subconscious
7.13
不做无效的营销
7.14
产品经理
7.14.1
同理心
7.14.2
机会判断
7.14.3
系统能力
7.14.4
用户体验
7.14.5
创新模式
7.14.6
产品世界观
7.15
Well-known marketing tools
7.16
从广告驱动到SCi——市场营销
7.16.1
Customer Decision Journey
8
Medicine
8.1
The price we pay
8.1.1
Health fair
8.1.2
Welcome to the game
8.1.3
Improving wisely
8.2
Chinese Medicine [中药]
8.2.1
素食保养
8.2.2
艾叶 [Folium artemisiae argyi]
8.2.3
雄黄
9
Physics
9.1
大设计
10
Proses, Essays and Poems
10.1
The Thoughts of An Idle Fellow
10.2
刘瑜作品笔记
10.3
在平淡和奢华之间摇摆
10.4
雅舍谈艺
10.4.1
饮食的艺术
10.5
闲看水浒
10.5.1
江湖庙堂路几重
10.5.2
乱世生存的技巧
10.5.3
避免黑暗伤害的智慧
10.5.4
情欲的罪与罚
10.5.5
英雄的末路选择
11
Politics
11.1
Democracy in America [Tocqueville]
11.2
On the origin of human inequality (论人类不平等的起源)
11.3
The Machiavellian Enterprise [马基雅维利的事业]
11.4
Power (权力为什么只为某些人所拥有)
11.5
Other {politicsOthers}
12
History
12.1
A Brief History of Humankind
12.1.1
人类——一种也没什么特别的动物
12.1.2
知善惡樹
12.1.3
亞當和夏娃的一天
12.1.4
毀天滅地的人類洪水
12.1.5
史上最大的騙局
12.1.6
蓋起金字塔
12.1.7
記憶過載
12.1.8
歷史從無正義
12.2
Big History [MOOC]
12.2.1
What is big history?
12.3
中国国民性演变历程
13
Art
13.1
The Story of Art (By E.H. Gombrich)
14
Jokes
14.1
中文笑话
14.1.1
2017-12-9: 毒鸡汤
14.1.2
～2016-4-5
14.1.3
2016-4-6 ~ 2016-6-23
14.1.4
2016-4-24 ~
14.2
中文笑话－神回复
14.2.1
～2016-4-5
14.2.2
2016-04-05 ~
14.3
English Jokes
15
Novels and Plays
15.1
Immortality [不朽，Milan Kundera]
16
Other
16.1
Writing a woman’s life
16.2
数字时代为什么要学习人文学科
16.3
如何在负面情绪缠身时平静下来
16.4
合作
16.5
Other Notes
Published with bookdown
Reading Notes
Chapter 7
Business & Economics